How to build a human firm

We’re so excited to support our friend, Will Farnell in releasing his book, The Human Firm.

In our interview, we discussed how the world has moved on so much since even 2018 when he wrote The Digital Firm.

Will was open about his journey to building his 70-strong team, discussing the challenges he faced, what’s working for him when it comes to scaling, and great tips on how to measure the performance of your human firm.

We think you’re going to love this interview.

The Human Firm is now available to buy on Amazon.

Time stamps:

0:00 Introduction

0:52 About Will Farnell

4:50 The benefits of not coming from a practice background

8:42 Considerations for building a human firm that is relevant for today

12:22 How to scale whilst maintaining the human element

18:18 How to build business culture

23:32 The importance of seeing recruitment as marketing

29:57 Metrics for measuring your success as a human firm


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About us

We help bookkeepers find clients, make more money and build businesses they love that work for them. We’re raising the profile of the bookkeeping profession and bookkeepers worldwide. Whether you’re a bookkeeper or accountant wanting to grow your own business to have the flexibility for your life, and your family, come and join us.


The information contained in The Bookkeepers’ Podcast is provided for information purposes only. The contents of The Bookkeepers’ Podcast is not intended to amount to advice and you should not rely on any of the contents of the Bookkeepers’ Podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of the Bookkeepers’ Podcast. The 6 Figure Bookkeeper Ltd disclaims all liability and responsibility arising from any reliance placed on any of the contents of the Bookkeepers’ Podcast.

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